Tuesday, 6 October 2009

The effects model

The effects model is the consumption of media texts which has an effect or influence upon the audience. This is normally considered as a bad effect. This is because the audiences are passive and powerless, so they cannot stop watching it.

Thursday, 1 October 2009

Model of the media

The model of the media can be separated in to 3 different catogories. These are text, audience and instiution.

There are many Texts and a list of these are:

Magazines
Music
Newspapers
Posters
Adverts
Radio
Computer games

The audience are the people who use the text. Institution can be linked with Audience as they make the text. It is linked by financial transaction this is becasuse the audience pay for it. A list of Institution:

ITV
BBC
Channel 4
Disney
Film Four
Warner Brothers
Channel 5

Institution can be linked to text by produce, this is becasue they make the text. They are all linked together to form the model of the media.